Academic Degrees
- MBA, Marketing, DePaul University, 2010
- BBA, Food & Consumer Packaged Goods Marketing, Western Michigan University, 2005
Biography
Kelley Walczak brings more than a decade of industry experience into the classroom teaching the Principles of Category Management class at DePaul University's Center for Sales Leadership. She leverages real-world examples and expertise from her time spent in a variety of marketing and category management roles working for manufacturers of some of the most highly recognized and global consumer packaged goods brands.
After graduating from Western Michigan University, Walczak worked for the Kellogg Company for more than eight years with varying responsibilities, including implementing category growth plans across strategic retail channels, developing annual marketing plans and launching channel-specific innovation. In the four years she has been with Mars Wrigley Confectionery, Walczak has led shopper marketing strategy and execution for several national retailers, and she currently manages insight and activation for the immediate consumption Confectionery business.