The Department of Marketing provides students with the knowledge and skills required to strategically identify and develop products and services that meet customer needs. Courses are designed to prepare students for the rigors and ambiguity of marketing leadership in the contemporary global economy by providing a high degree of skill in analysis, conceptual ability, planning and control of market activity.
Integrated Marketing Education
<p class="text-blue">Integrated Marketing Education (IME), the honors sequence in Marketing, gives a select group of undergraduate students a hands-on opportunity to develop skills in marketing management while interacting with a Chicago-area business.</p>
<p class="text-blue">Sales Leadership programs provide unique courses focused on sales career development, which integrates academic knowledge with real-world industry exposure to further your career and skills development.</p>
<p class="text-blue">Digital marketer, showing a 39% growth rate, has become one of the most important job titles in the marketing industry. DePaul's digital marketing programs will help you understand the business side of marketing, while giving you skills in marketing analytics, content creation and technology. </p>
The Kellstadt Marketing Center offers a wide range of continuing education courses, from certificate programs to seminars, to help professionals improve their direct, interactive, integrated, digital and word-of-mouth marketing skills. Our instructors, drawn from the academic and business communities, are experts in their fields.
