College of Business > Academics > Department of Marketing

Department of Marketing

​ The Department of Marketing provides students with the knowledge and skills required to strategically identify and develop products and services that meet customer needs. Courses are designed to prepare students for the rigors and ambiguity of marketing leadership in the contemporary global economy by providing a high degree of skill in analysis, conceptual ability, planning and control of market activity.

Academic Programs

Majors and Minors

Customize your marketing major with electives based on your career interests, or choose from two main concentrations.

Undergraduate Majors

Graduate Programs

Choose from MBA concentrations and MS degrees in Marketing from the Kellstadt Graduate School of Business.

Graduate Degrees


  • Bloomberg Businessweek ranked DePaul's marketing program 11th nationally among more than 100 schools and thousands of business majors surveyed in 2010.
  • The Sales Education Foundation named DePaul University among the top universities for professional sales education in 2011 – the only university in Chicago to make the cut.
  • DePaul ranked 14th nationally among institutions conferring undergraduate degrees in marketing on students of color in Diverse Issue in Higher Education's 2014 ranking.

Real-world Experience

Students learn from a faculty of scholars and business leaders who bring the real world of marketing into the classroom. DePaul's robust internship program and career services provide an opportunity for students to apply what they've learned and forge career connections. For example, paid internships are available at companies like Pepsi, Red Bull and Anheuser-Busch for students that have taken the course MKT 380 - Science of Retailing.

Study Abroad

Undergraduate and graduate students have opportunities to better understand the global economy through DePaul's study abroad and international business seminars. A range of options are available, from marketing-focused programs lasting two to three weeks to term-long study in another country.