Integrated Marketing Education (IME), the honors sequence in Marketing, gives a select group of undergraduate students a hands-on opportunity to develop skills in marketing management while interacting with a Chicago-area business. The real-world focus of IME is an outgrowth of DePaul's strong links to the Chicago business community.
Instead of a series of classes that address a single marketing function, the IME curriculum features courses that address marketing issues in the way that managers are likely to encounter them. The stage is set for lifelong learning in the marketing profession.
IME students are selected on a competitive basis. The evaluation is based on an interview, writing sample and performance in previous marketing and other coursework. Classes are limited in size and offered only once per year.