College of Business > About > Centers & Institutes > BETA Hub > Data
The digital era has made collecting, interpreting and gleaning insights from data easier than ever. Accessibility to data has revolutionized business decision-making and expectations about modern business students’ analytical abilities. Fortunately, the Driehaus College of Business has designed its bachelor's in business program curriculum to ensure that our students receive the very best analytical training.
The BETA Hub supports this data-forward approach by providing curated data sets that students and faculty can use for class projects, as well as opportunities to request new data sets for research and teaching purposes.
MRI-Simmons Insights. Research Essentials is a module within the Insights platform designed specifically for consumer research, insights, ad research and media research teams.
This resource provides access to national consumer survey data. Students can use MRI-Simmons for market research, market analysis and consumer data insights for the course BUS 101, as well as for courses in marketing, management and entrepreneurship.
To access, log in with your DePaul ID here: MRI-Simmons.
Request Data. Click on the following link to request a new data set. Check back soon to access a curated list of data sets.