Educational Programs

The Kellstadt Marketing Center offers intensive certificate courses and seminars on a range of marketing topics.

Choose from individual certificate programs in the topics below, or, participate in our comprehensive Integrated Marketing Certificate program for a thorough training in contemporary marketing. The Integrated Marketing Communications (IMC) certificate is a collection of marketing courses on the fundamentals for building a clear, cooperative communication strategy for your organization. It provides you with the comprehensive understanding to strategically align your advertising, promotion and direct and digital marketing.

Questions about which program fits your needs? Contact Jurate Murray jmurray9@depaul.edu or (312) 362-5913.

Download our complete brochure of programs here.

Kellstadt Marketing Center Programs

• Advertising and Public Relations Essentials Certificate Program (KMC 137)
• Branding for Success Certificate Program (KMC 139)
• Building an Effective Marketing Plan Certificate Program (KMC 207)
• Interactive Marketing Certificate Program
• Customer Relationship Management (CRM) Certificate Program (KMC 125)
• Effective Presentation and Communication Skills Certificate Program (KMC 216)
• Integrated Marketing Communications Certificate Program
• Jacobs & Stone Multichannel Marketing Communications (MC2) Certificate Program: Creating Direct, Interactive and Measurable Media Strategies (KMC 222)
• Marketing Research Certificate Program (KMC 225)
• Negotiation Strategies and Skills Certificate Program (KMC 127)
• Online Social Media Marketing Certificate Program (KMC 146-00)
  
• Online Customer Relationship Management (CRM) Certificate Program (KMC 144)
• Online Practical Internet Marketing Certificate Program (KMC 133)
• Paid Search Marketing Certificate Program (KMC 233)
• Practical Internet Marketing Certificate Program: Hands-On Techniques for Small Businesses and Nonprofits (KMC 120)
• Professional Business Writing Certificate Program (KMC 214)
• Website Design for Marketers (KMC 142)

Kellstadt Marketing Center Professional Seminars and Workshops

Each seminar discusses the latest business practices in the marketing industry and offers a great opportunity to get up-to-the-minute tips and ideas. A perfect forum to network with like-minded professionals.

• Content Marketing Seminar (KMC147)
  
• Marketing Boot Camp Seminar (KMC 141)
• Marketing Return on Investment (ROI) Seminar: Techniques to prove the effectiveness of direct and interactive marketing (KMC 130)
• Social Media Marketing Seminar (KMC 128)