College of Business > Academics > School of Hospitality Leadership > Majors & Minors > Hospitality Leadership (BSB) > Concentrations > Event Management

Event Management

The minor in Event Planning provides DePaul students across the university with a complete understanding of successful event executions that are relevant to their major fields. The course offerings in event planning cover a wide range of subject areas pertinent to successful planning, implementation and evaluation of special events. In addition, students learn to consider event planning processes from multiple perspectives, including logistics, programming, promotions, finance, and sponsorships.

​Course Requirements

A minor in Event Planning requires students to complete a total of 24 credit hours (six courses). To complete the minor, students must take:  ​​​

Course Title Quarter Hours
PRAD 255PUBLIC RELATIONS4
PRAD 320EVENT PLANNING4
PRAD 321ADVANCED EVENT PLANNING4
Select three of the following:12
PRAD 244
PRINCIPLES OF ADVERTISING
PRAD 256
WRITING FOR PUBLIC RELATIONS AND ADVERTISING
PRAD 291
RESEARCH, DATA AND INSIGHTS
PRAD 292
DESIGN APPLICATIONS FOR PRAD PROFESSIONALS
PRAD 335
DIVERSITY & CURRENT ISSUES IN ADVERTISING AND PUBLIC RELATIONS
PRAD 336
ADVERTISING CAMPAIGNS
PRAD 337
PUBLIC RELATIONS CAMPAIGNS
PRAD 340
CONSUMER PROMOTION
PRAD 350
STRATEGIC COMMUNICATION PLANNING
PRAD 351
COPYWRITING
PRAD 352
DIGITAL ADVERTISING
PRAD 356
ADVANCED WRITING FOR PUBLIC RELATIONS
PRAD 357
ADVERTISING PORTFOLIO
PRAD 362
ENGAGING LATINX COMMUNITIES
PRAD 373
PUBLIC RELATIONS & ADVERTISING ENTREPRENEURS
PRAD 374
MEDIA RELATIONS
PRAD 375
COMMUNICATION LAW
PRAD 376
CRISIS COMMUNICATION MANAGEMENT
PRAD 378
CREATIVITY IN ADVERTISING
PRAD 379
ADVERTISING MEDIA PLANNING
PRAD 382
NON-PROFIT PUBLIC RELATIONS
PRAD 383
BRANDED CONTENT
PRAD 384
INTERNATIONAL PUBLIC RELATIONS

Students majoring in Public Relations and Advertising can earn this minor.

Content displayed from this DePaul University catalog page.

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