London is not just a center for international business, it is also a center for international sports. It is the place the English Premier League (soccer), Wimbledon (tennis), Lords Cricket Grounds and Twickenham Stadium (rugby) all call home, the site of the 2012 Olympic Games, and where the NBA, NFL and MLB have now established their global presence with offices. All of this makes London the ideal location to experience and learn about the global business of sports.
In this 10-day study abroad course, students will experience the international nature of sports marketing and business. Enroll and you will meet leaders and executives at London-based sports organizations, agencies and sports-focused companies, visit historic venues like Wimbledon and Wembley Stadium, and even attend an English Premier League game.
This program is an excellent way to build knowledge and gain experience around how the business of sports operates globally. A prior background in sports business is helpful but not at all required.
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