College of Business > Academics > Department of Marketing > Majors & Minors > Marketing (BSB)
As a Marketing major at DePaul, you’ll deepen your understanding of how marketing delivers value to customers and businesses. You will develop your skills for analyzing and solving market problems to create and implement marketing strategies.
Choose from one of three concentrations for your bachelor’s degree in Marketing:
Your bachelor’s degree in Marketing from DePaul will be enhanced by completing a directed internship with a local business in an area of marketing that fits your interest.
Our Integrated Marketing Education (IME) honors sequence gives a select group of Marketing majors a hands-on opportunity to develop skills in marketing management, taking courses that focus on information gathering analysis, strategic planning or tactical decision-making.
DePaul’s Driehaus College of Business is located in downtown Chicago, in the heart of the city’s business district, providing you with countless opportunities to intern and work professionally with leading businesses and marketing firms.
of Marketing graduates were employed, continuing their education or not seeking employment after graduation.
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